Best Cities to Invest in Real Estate in 2025 for High ROI

In 2017, Lee Fjord relocated to St. Louis with a vision: transform underperforming apartment complexes into thriving communities. This mission led to the establishment of Green Forest Capital, a firm dedicated to revitalizing multifamily properties across the U.S. By focusing on value-add opportunities, Green Forest Capital identifies cities where strategic investments yield significant returns. As we look to 2025, understanding these markets is crucial for investors seeking high ROI in real estate.​

Why City Selection Matters in Real Estate Investment

Proper selection of a city is the key aspect in investing in real estate. Factors such as population demographics, job opportunities, and housing needs influence property appreciation and rental revenues directly. Consequently, Green Forest Capital is establishing its aim on these cities in which such positive conditions are observed, thus ensuring that investments into these very cities are sustainable and profitable.​

Green Forest Capital's Investment Criteria

Green Forest Capital focuses on multifamily properties that meet specific criteria:​

  • Property Size: 100 to 300 units

  • Investment Range: $5 million to $30 million

  • Market Characteristics: Minimum 0.5% annual population growth, diverse employment sectors, and welcoming neighborhoods.

  • Property Features: Garden-style complexes built in 1978 or later, minimal deferred maintenance, and desirable amenities​.

These standards ensure investments are both financially sound and beneficial to the communities involved. 

Top Cities for Real Estate Investment in 2025

1. St. Louis, Missouri

A solid economy for diverse employment, such as healthcare, education, and manufacturing, is what Saint Louis offers, about which Green Forest Capital soon acquired its first 76-unit apartment property. 

2. Hot Springs, Arkansas

Famous for its tourism and medical bases, Hot Springs represents a good chance for value-add acquisitions. In October 2022, it became Green Forest Capital's holding of the 138-unit Higdon Ferry Apartments, where renovations took place to increase the value of the asset. 

3. Fayetteville, Arkansas

With a steady population rise and a long way to increase its need due to rental demand, Fayetteville is a good market to invest in. On June 14, 2023, Green Forest Capital extended its leg to its 128-unit complex, The Avenue Apartments, thereby showing extreme confidence in the growth prospects of the region. 

4. Atlanta, Georgia

Atlanta grows on the back of a vibrant economy backed by big corporations and a thriving logistics industry. In November 2023, Green Forest Capital bought Phoenix Place, a 144-unit townhome complex close to major employment hubs, seeking to increase NOI through strategic improvements. 

5. Kansas City, Missouri

Kansas City has a conducive environment for apartment investments, which is supported by steady population growth and an improving economy. The city's affordable housing market and business opportunities allow it to make the choices.​

6. Oklahoma City, Oklahoma

The favorable economic environment for multifamily investments hinges on an affordable cost of living and job expansion in Oklahoma City. Green Forest Capital analyzes these premises in identifying targets for possible acquisitions. 

7. Dallas, Texas

Rapid population growth and a unique economy, from technology to finance-make Dallas a promising place for real estate investors. There are still demands for quality housing, thereby supporting value-add strategies. 

8. Birmingham, Alabama

The revitalization of Birmingham and the growth of healthcare offer a niche for multifamily investments. Green Forest Capital targets cities on the map of economic growth and population growth, such as Birmingham. 

9. Nashville, Tennessee

Nashville's booming music and tourism industries and the tech sector have given it a strong rental market. Investments in this city especially appeal to Green Forest Capital because of their high ROI focus. 

10. Indianapolis, Indiana

Indianapolis offers a strong economic base in manufacturing and health care. The affordable housing and steady job growth make this city strategically attractive for real estate investments. 

Key Factors Driving Investment Decisions

Population Growth

Places that express consistent growth in population indicate stable demand for housing, which is an ideal scenario for real estate investments. 

Economic Diversification

An economy that is well diversified lessens the investment risk because it does not depend on a single industry, thereby ensuring steady rental income and property values. 

Housing Demand

Serious rental demand in metropolitan places keeps the vacancies at low and the yields at high. 

Infrastructure Development

Investment in infrastructure, like transportation and social services, increases property value and attracts tenants.

Real Estate Trends to Watch in 2025

Growing Demand for Affordable Housing

As the cost of living increases in major metropolitan areas, more renters are seeking affordable housing in secondary and tertiary markets. Cities like Oklahoma City, Birmingham, and Hot Springs are positioned to meet this demand, attracting both tenants and investors.

Focus on Mid-Sized Markets

Investors are increasingly shifting their focus to mid-sized cities that offer steady growth, affordability, and business-friendly environments. These markets often have less competition and more room for appreciation than overcrowded large cities.

Rising Interest in Suburban Multifamily Properties

Post-pandemic trends have shown growing interest in suburban areas where space and lifestyle options are more flexible. Garden-style apartment complexes—especially those built after 1978—are gaining popularity, aligning with Green Forest Capital's investment criteria.

Benefits of Investing in Green Forest Capital’s Focus Cities

High ROI from Strategic Renovations

Through their value-add approach, Green Forest Capital enhances underperforming properties by improving interiors, upgrading exteriors, and optimizing management. These renovations result in higher occupancy rates and better income generation.

Economically Resilient Locations

Cities chosen by Green Forest Capital typically feature diverse economies. For example, Atlanta thrives on tech and logistics, while St. Louis balances healthcare, manufacturing, and education. This diversity protects against downturns in any single industry.

Proven Track Record

Green Forest Capital has already completed several successful acquisitions in these cities, including The Avenue in Fayetteville and Higdon Ferry Apartments in Hot Springs. These case studies demonstrate real-world proof of performance and investor returns.

Urban Investment Opportunities with Long-Term Growth

Urban centers and suburban nodes in emerging markets are expected to remain highly investible through 2025 and beyond. The following characteristics define the best urban investment opportunities:

  • Proximity to Employment Hubs: Property near business parks, hospitals, and schools attracts consistent renter interest.

  • Strong Rent-to-Income Ratio: A balanced rent-to-income ratio ensures affordability for tenants and sustainable rent growth.

  • Appreciating Property Values: Areas experiencing upward trends in property appreciation offer capital gains potential alongside rental income.

How Green Forest Capital Supports Investors

Green Forest Capital helps investors by identifying, acquiring, and managing properties in growing markets. Their team handles everything from due diligence to property management improvements, allowing passive investors to benefit from high-performing assets without the hassle.

They also:

  • Conduct market research and underwriting

  • Handle capital improvements

  • Provide investor reports and updates

  • Distribute returns quarterly

With a focus on communities and sustainable growth, Green Forest Capital brings both financial and social returns.

FAQs

How much money do I need to start investing in real estate?

Most real estate syndications or private investments start around $50,000. This amount allows you to invest passively in large multifamily properties. You're part of a group investment, without handling daily management. Minimums can vary, so it's best to review each opportunity carefully.

What kind of returns can I expect from investing in these cities?

Returns typically range between 12% to 18% annually in strong rental markets. Cities with job growth, low vacancy, and rising rents offer better upside. Cash flow plus long-term property appreciation contributes to returns. Each deal differs, so past performance doesn’t guarantee future results.

Are these investments safe during a market downturn?

Multifamily real estate tends to stay stable during economic slowdowns. People always need housing, especially in affordable rental markets. Investments in diverse and growing cities usually carry less risk. However, like all investments, some level of risk always exists.

How long is my money typically tied up in real estate investments?

Most passive real estate investments have a hold period of 5 to 7 years. This gives time to improve the property and realize full value gains. Investors usually receive regular income along the way. The full return comes when the property is sold or refinanced.

Where Smart Investors Are Looking in 2025

As we enter 2025, the real estate landscape offers promising opportunities for investors willing to explore beyond the usual hotspots. By targeting cities like St. Louis, Fayetteville, and Atlanta—where population growth, economic strength, and housing demand converge—investors can achieve strong, consistent returns. Green Forest Capital's proven approach to value-add multifamily investments in these emerging real estate markets ensures your money works for you in the right places.

Start Building Your Real Estate Portfolio Today

Are you ready to invest in cities with high returns and solid growth? Green Forest Capital specializes in identifying the best cities to invest in real estate, backed by data, experience, and a people-first approach.
Contact Green Forest Capital today to learn how you can become a passive investor in thriving markets.

Lee Fjord

Results-driven, goal-oriented professional real estate agent and investor with a "go-getter" attitude. Currently, I focus on acquisitions and asset management of commercial multifamily real estate throughout Greater St. Louis and surrounding markets.

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